About me
designer, artist, educator
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Sasha Belitskaja is an award-winning designer and artist contributing to the art, architecture, and tech industries. Her projects explore the intersection of design and technology, with a focus on immersive tech and the future of spatial interactions.
Over the years, she has delivered hundreds of digital, physical, and phygital projects for various design and tech companies. Sasha co-founded iheartblob, a Mixed Reality design studio.
Her work is known for pushing the boundaries of what is perceived as normal, experimenting with different media, technologies, and aesthetics.
Virtual Spaces
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2023 “Proscenium”, Metaverse Architecture Bienalle, metaverse BIENALLE
2020 "_spaces",
2020 “Rhubarb & Custard”, Vienna Design Week
2020 iheartblob book opening", Mozilla Hubs
2020 “The Future of _Space” (Online Exhibition), A+D Museum, online
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Public Art Installations​
2024 “Gimbal City” (V&A Dundee), built
2022 “Fungible/Non-Fungible” (TAB 2022 pavilion), built
2021 “ARc de Blob” (Winter Stations Pavilion), built
2021 “Blob House” (Seattle Design Festival), built
2020 “Noodlefeed” (Winter Stations Pavilion), built
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Exhibitions ​
2023 “Proscenium”, Metaverse Architecture Bienalle, metaverse BIENALLE
2023 “/imagine: A Journey into The New Virtual”, MAK Museum
2023 “Squiggle Perfect”, Non-Binary Pavilion, harddisk museum, NFT Biennale
2023 “vrcomposition.07”, Artown Digital Art Showcase: Art on the Blockchain
2023 mowna OUTRAGEOUS! Exhibition
2022 SheNFT Netherlands: Digital Art Exhibition + Expert Talks,
2022 ART2ACT, The largest collaborative collection in the history of NFTs
2020 “The Future of _Space” (Online Exhibition), A+D Museum, online
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Talks ​
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2024 “Future of Space”, Guest lecture for VR+Architecture program, TU Delft
2023 “XR and the future, Changing the World and Ourselves”, POLI.design
2022 “Tallinn Architecture Biennale at London Festival of Architecture”, with Owen Hopskins at the Embassy of Estonia in London
2021 “Practice, Practise | Roundtable 2 - (Un)learning architecture (looking out)”, Architecture Fringe
2020 “Vienna Design Week: Rhubarb & Custard”, Vienna Design Week
2020 “Woodbury University Art and Tech Lecture Series”, Woodbury University
2020 “Parametric Architecture: Computational Design: NEXT 2.0”,
2020 “Noodlefeed”, Winter Stations
2019 “Splitting Seams” (Panel discussion at MAGAZIN with Valerie Messini, Gonzalo Vaillo, Eckardt Lindner), MAGAZIN​​​
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Workshops ​
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2023 “Crafting Immersive Realms Together”, Grace Hopper Celebration
​2021 “Liminal Spaces”, B-Pro Bartlett
2021 “Phygital Realities: Mixed Reality Environments for Architects”, Inclusive Futures
2021 “Augmented Objects 2.0”, CAAD Futures
2021 “Immersive Objects”, STORE
2020 “Unity+AR Foundation”, Live Academy 101
2020 “Intermediate Augmented Reality”, Middle Eastern Architecture Lab
2017 “Augmented Reality for Architects”, Architectural Institute in Prague (ARCHIP)
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Writing ​
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2023 “All At Once – From Zoom Fatigue to Immersive Digital Experiences: Why Architecture Must Adapt", AD Special Issue: Multispace: Architecture at the Dawn of the Metaverse, Pages: 1-136, Volume93, Issue6, Issue Edited by: Owen Hopkins
2022 "Nonlinear Urbanism - Towards Multiple Urban Futures", IoA at Die Angewandte, Edition Angewandte, Birkhauser Basel
2020 “This is Us: Play Without Spectators”, Kepler Tribune, issue Ausgabe n4
2020 “iheartblob - Augmented Architectural Objects: A New Visual Language” Book, by Shaun McCallum (Author), Benjamin James (Author), Aleksandra Belitskaja (Author), IoA Institute of Architecture (Editor), Kutan Ayata (Contributor), Gerald Bast (Contributor), Fredrik Hellberg (Contributor), Lara Lesmes (Contributor), Greg Lynn (Contributor), Andrew Witt (Contributor), Michael Young (Contributor), Birkhauser, Print, 2020
2020 “This is Us: Play Without Spectators”, publication, STUDIO, issue #17 “Collective”
2019 “Liabilities”, WASH Magazine (print)
2018 “In Search of Matryoshka Extravaganza”, KoozArch (print)
2017 “The Archiologist Magazine Issue One”, (print)